INFO

INFO

INFO

An interactive music video unfurls, revealing the adidas Originals spring/summer 2005 collection in the most dynamic way. Graceful models groove in tune with the latest trends, all presented through full-screen broadband videos, exceeding the resolution of television broadcasts. Users wield control over their encounter with the collection, allowing them to customize the experience as per their preferences.
In the captivating Movie Mode, models dance to seamlessly showcase the adidas Originals collection. Conversely, in Interactive Mode, users have the freedom to navigate through diverse scenes or explore intricate product details. This interactive video establishes new standards for size and quality, all while maintaining impressively swift load times.
The website's design is carefully curated to amplify the essence of adidas' "must-have-street wear" ethos, with the overarching goal of driving heightened product sales.

An interactive music video unfurls, revealing the adidas Originals spring/summer 2005 collection in the most dynamic way. Graceful models groove in tune with the latest trends, all presented through full-screen broadband videos, exceeding the resolution of television broadcasts. Users wield control over their encounter with the collection, allowing them to customize the experience as per their preferences.
In the captivating Movie Mode, models dance to seamlessly showcase the adidas Originals collection. Conversely, in Interactive Mode, users have the freedom to navigate through diverse scenes or explore intricate product details. This interactive video establishes new standards for size and quality, all while maintaining impressively swift load times.
The website's design is carefully curated to amplify the essence of adidas' "must-have-street wear" ethos, with the overarching goal of driving heightened product sales.

An interactive music video unfurls, revealing the adidas Originals spring/summer 2005 collection in the most dynamic way. Graceful models groove in tune with the latest trends, all presented through full-screen broadband videos, exceeding the resolution of television broadcasts. Users wield control over their encounter with the collection, allowing them to customize the experience as per their preferences.
In the captivating Movie Mode, models dance to seamlessly showcase the adidas Originals collection. Conversely, in Interactive Mode, users have the freedom to navigate through diverse scenes or explore intricate product details. This interactive video establishes new standards for size and quality, all while maintaining impressively swift load times.
The website's design is carefully curated to amplify the essence of adidas' "must-have-street wear" ethos, with the overarching goal of driving heightened product sales.

SCREENS

SCREENS

SCREENS

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BEHIND THE SCENES

BEHIND THE SCENES

BEHIND THE SCENES

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www.neue-digitale.de/projects/originals_ss2005/

www.neue-digitale.de/projects/originals_ss2005/

Bejadin Selimi – Brand & Visual Design